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Genius Ways for Using…and Reusing…Tips Content

Here are PublishforProsperity.com, we love to make easy-to-publish content for our customers. We know you're busy serving your own clients and customers, so if we can make it even simpler for you to keep up with your content marketing, that makes what we do so worthwhile.

One of the most versatile packages we have is our 365 Self-Improvement Tips. You get a report with 365 tips, one for each day of the year. You can give the report away as an free gift to get people on your list or you can use those tips in a variety of ways.

Here are some ideas for you:

• Load the tips to your autoresponder. BAM! 1 year's worth of emails. Just add a little greeting and encouragement and you're ready to roll.
• Schedule the tips to your social media. If you use a tool like Hootsuite or even the Facebook Page scheduling feature, you're good to go.
• Make viral top lists on your blog. The tips divided into different major categories, so you could create a post with “Top 30 Motivation Tips”.
• Use a content rotator widget on your WordPress site and load all the tips in. Then you can show the tips in your sidebar or wherever you'd like to give your readers a bit of encouragement.
• Take the various tips categories and make each on into a report. Easy peasy, you've got a bunch of lead magnets, ready to roll.
• How about a desktop calendar with a tip of the day on it? It could be a real printed calendar or even for their computer desktop.
•  Use it as a script for an audio or video. You can share just a quick audio or video tip of the day. Or share a bunch of related tips that your readers are going to thank you for.
• Turn it into a slide show. This one is so easy. Just add some graphics, maybe a little music and you`re good to go.

And two more great ideas…

Make Graphic Images

You can also create quick graphics from them to share on social media. Here's a quick video from Justin Popovic of Tools for Motivation that shows you how to use your phone, your camera roll and the tips to brand yourself on Instagram. 

Using Printables to Boost Conversions and Sales

Information makes the web go round, that's for certain. But in order to get more opt-ins and sales, your information needs to stand out…and many times, incorporating printables into your content can do the trick. Customers just LOVE to have something in their hand and if it's something that can help them accomplish their goals, it's all the better.

Some of the reasons people love printables:

• They're tangible. People love to be able to have something in their hand…or like the thought of having them in their hands, even if they download them and never end up printing them.
• They're action-oriented. If you give out printables like worksheets or planners, they not only give your customer or subscriber information…but they allow them to take action and work toward their goals.
• They stand out. In a digital world where everyone claims to have the advice to solve a problem with an ebook, report or article, offering printables makes your help stand out.

In general, you can't go wrong if you incorporate printable into your content marketing. Here are a few ideas for printables.

#1: Worksheets and Workbooks

If you offer a report or ebook…or really any type of content, turn that into a worksheet or a workbook. A worksheet can help your readers work through the information by applying it to their own lives.

We offer worksheets in our content packages, wherever possible. Here's an example from our 4x System Subject Matter Expert Training:

The worksheet helps the student apply what they learned in this session to their own lives, so they can start achieving their own big goals. Whenever you move the student from simply learning to actually DOING, you boost the value of the help you provide them. That means, they're more likely to want to learn from you AND they're more likely to pay more for that learning experience.

The above is just a simple worksheet, but you can also create more complex workbooks, with calculations and whatever they need to get organized for solving their problem, reaching their goal, etc. Here's some excerpts from our 4X System Master Workbook that actually does calculations to help students find more time, keep track of their productivity and more.

#2: Planners

Here's another way to get your readers to take action…by providing them a planner. You can use planners for a variety of purposes. If you teach about gratitude, give them a planner that allows them to focus on gratitude daily. Here's an example from our Planner Mega Pack. It's nothing complicated, but it looks nice and helps your student take action.

Or if you help your clients lose weight, give them a planner that helps them focus on their health and progress. Here's another example from our Planner Mega Pack.

The above one is a bit more complex and involved, but still reasonable simple to put together. Just think about what your student wants to accomplish and how you can deliver it.

And here's a sample of our 4X System Daily Planner actually printed out and ready for the customer. You can use a service like CreateSpace or Lulu to print on demand. Then you can ship out your real live printables, use them in a classroom environment or whatever you'd like.

#3: Journals

Similar to a planner, a journal allows your students to chart their progress. And look around any bookstore, they usually have a big section of journals and notebooks because people just love them.

Here's an example of a journal from our Journal Mega Pack. This one is a Dreams Journal, but we also have a Gratitude Journal, Goals Journal and an Affirmations Journal. They include an introduction on how to use the journal and then plenty of space for the student to write on the beautifully designed pages that have inspirational quotes sprinkled throughout. Pretty simple, but impactful, hey?

When brainstorming your printables, simply think about how your customer could solve their problem or achieve their goals faster. Would a worksheet help? Or could they use a journal or planner to stay on track. Including these items are quite likely to boost your opt-in rate on your opt-in offers and result in more sales of your information-based products, so incorporate them wherever you can.

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3 Productivity Tools to Reach Your Goals Faster

If you're like most busy people, you're always looking for ways to increase your productivity. If you can find a way to:

• Limit distractions in this distraction-filled world
• Stay focused on a single task at a time

…you're well on your way to getting more done, but it's not always easy to get there. Well, thanks to the amazing technology we have available to us today, there are a plenty of tools out there that can help .

Here are 3 of our favorite productivity tools to help you limit distractions and stay focused.

#1: Rescue Time

Let's get the distractions out of the way first because even while technology brings us so many great productivity tools, it also brings us tremendous distractions. RescueTime helps you track your time on your computer and your mobile devices and identifies where you where you're spending (ahem…often wasting) a lot of your time. 

RescueTime will:

• Alert you when you're spending a certain amount of time on an activity
• Allow you to block distracting websites during focus time
• Keep track of what you accomplished throughout the day
• Identify how much time you spend on a variety of activities, including email, meetings, etc. 

You can sign up for a Lite account, which is completely free or their premium service for added features. 

#2: Focus Booster Pomodoro App

The Focus Booster app is based on the Pomodoro Technique, which is a long-standing productivity technique that uses a timer for focused work periods, usually 25 minutes, followed by a break of 3-5 minutes. After you complete 4 work periods, you get a break of 15-30 minutes. The idea is you stay completely focused on the task during the work period. 

There are a lot of apps that can help you execute the Pomodoro Technique, but you can check out Focus Booster. The app is free for up to 20 sessions per month or you can pay a reasonable yearly fee for unlimited sessions and extra features. 

The app keeps a time sheet for you and produces a report that allows you to track your productivity and identify ways to become even more productive. 

#3: Focus @ Will

Now here's something very different, but scientifically proven to increase focus and productivity. And if you love music, this is going to be great news for you. 

Focus@Will uses human neuroscience and music to help you focus, limit distractions, get productive and retain more information. All you do is answer a few questions and the software will determine the right music to put your brain in a flow state that makes you super productive. 

There is a free 2 week trial, so you can see if it works for you. 

Try these tools and let us know what you think. And hey, if you've got a productivity tool you love, can you post it in the comments below? We'd love to gather up your answers and make part 2 for this article with more great productivity tools.