by Alice Seba

By now, we all understand the business building power video can have for our business, but we always seem to come up with excuses not to create video, even though video…

Benefit #1: Allows us to reach new audiences.

We miss out on potential customers who prefer video content, who readily search for content on video sites.

Benefit #2: Provides us with a much higher of level of audience engagement.

Video appeals to audio and visual senses, so automatically grabs and keeps attention. It also offers a more personal connection that written content doesn't. Your visitors will feel like they know you as a real flesh-and-blood person when they can see and/or hear you.

Benefit #3: More readily turns prospects into customers.

There are countless statistics that show that conversion rates increase dramatically on sales page with video. Some, including Brightcove, say conversion actually doubles. That's huge.

But We, Me Included, Still Make (Lame) Excuses:

It's always easier to do what we've always done, but sometimes we surprise ourselves at just how simple venturing into new territory can be…and it's always worth it when it helps us grow our businesses dramatically.

Here are some of the excuses we often make…

Lame Excuse #1: It's too time consuming.

It's easy to just publish written content, but that means we're completely ignoring a huge chunk of our target market because we're worried about just a little extra work. And seriously, if we're using PLR, a lot of the work is already done for us.

Lame Excuse #2: We don't want to be on camera.

Ugh yeah…video means I have to do my hair and makeup. And then I have to make sure I'm not bugging my eyes out like I tend to do when I'm talking on video. It's a little embarrassing, but I'm working on it and when I just don't feel up for it, I can do a slide show video or get someone else to make a video for me. So many options.

Lame Excuse #3: Not sure what to talk about.

That's definitely true about all content. Don't publish unless you've got something worthwhile to say and the cool thing is, if you're using done-for-you content…someone else has already figured out what you should say.

When someone has already done all that research and content creation for us, it's easy to put videos together quickly.

Ideas for Using PLR to Create Video:

Almost any prewritten content can be turned into video, so you can leverage the benefits of multimedia content. Here are just a few ideas for you.

Idea #1: Prewritten articles make great video scripts.

Find articles and other content on topics people are readily searching for on Google and you've got a new source of traffic too. Think “how to” content and other problems people need to solve.

Idea #2: Ebooks can be turned into video lessons for a high ticket course. 

How much can you sell an ebook for? $27, $37…maybe $47? Those same can be broken down into video lessons and sold as a high-ticket course (perhaps for hundred of dollars a pop) for sale.

Idea #3: Get more email subscribers with a video series. 

You can take shorter reports and make an informative video series. Your viewers can see the first video on YouTube or on your site and they can opt-in to get the rest of the series, so you can grow your mailing list at the same time.

Idea #4: You don't have to be on camera. 

If you're okay with speaking, but really don't want your face on camera…no problem. Just open up PowerPoint and add text and images, so they tell the visual story.

Idea #5: Use the slide shows in PLR packages.

Many done-for-you and ready-to-publish packages come with slide shows, so a lot of your work is already done. Use those slides shows to quickly and easily create video content.

Idea #6: You don't even have to talk if you don't want to.

If you don't want to do the voice-over for your slide show videos, you can easily and inexpensively hire a quality voice over artist on sites like Fiverr. You've got options.

Done-for-you content is always a great time saver that allows you to free up your time to focus on growing your business, instead of constantly working in it.

It gives you the same opportunity when it comes to publishing video content. Creating a script is half the battle of making a video, so if you've got done-for-you PLR content…you're more than half way there. And if you don't want to spend the time actually making the video, there are inexpensive and convenient options for that as well.

Thank YOU! Your Training Access Has Been Emailed to You.
In the Meantime, Do Not Miss This Special Offer…

Accelerate Your Success with Unlimited Direct Expert Access and By Being an Exclusive Member of Our Case Study Lab…While Spaces Remain

Congratulations on joining us for the list building with video training! This is your very first step toward dramatically increasing your traffic and growing that list, so you can turn it into a source of steady profit.

We know you're going to love Damon's strategies for getting more visitors to your opt in offer…even though you may loathe the idea of being in video (Alice certainly empathizes with you on that one!).

You're also getting Alice's blueprint for creating a hard-to-resist subscriber offer that quickly converts subscribers into customers.

In short, we've got you covered to being well on your way.

Now of course, taking the training is one thing. Implementation is another and we're here to guide you each step of the way. That's why we've created our Direct Expert Access & Case Study Lab, so you're able to make sure you stay on track, get feedback along the way and learn additional strategies to get even more traffic and subscribers.

Here's what we've got cooking for you…

We're Building the Direct Expert Access & Case Study Lab From the Ground Up with You…
And We Can't Wait to Get Started

We always think it's better to learn and grow with the help of experts who have been there and done that, instead of on your own. When you've got an expertly led team to count on, it's easier to avoid mistakes, discover the strategies that really work and get to success much faster. That's exactly why we're building the lab and we'd be honored to have you join us as one of our exclusive members.

Here's what you can expect…

Unlimited Direct Expert Access:

You get access to reach us directly with your questions about video marketing and list building. Have a simple question? Ask away. Hit a stumbling block in your video creation? We're here to help. Need to brainstorm ideas for your opt-in offer? You got it.

Growing FAQ and Tutorial Library:

Receive full access to a growing library of answers to the questions asked. As we answer questions from the lab, this will turn into a huge source of knowledge and guidance for you as a member of the lab. From basic questions to high level strategy ideas, you can expect all bases to be covered.

Individualized Step-by-Step Help:

Become our case study and get individualized step-by-step help through the building your list with video process. We expertly guide you each step of the way in return for allowing us to share your progress with other students, so everyone can benefit. This is going to keep you motivated to reach your goal and ensure you're not missing any critical steps of the process to getting your videos to bring you a flood of new subscribers.

Access to Our Case Study Library:

Access to case studies as our members complete their projects, so you can study the strategies and avoid the mistakes of others working toward the same goals as you. We'll show the things that went well, the things that didn't go so great and how they plan to improve in the future.

More Higher Level Training:

We'll add more training programs, designed to take your video marketing strategies to a higher level, get guaranteed rankings and more traffic. Stay tuned because you won't see a lot of this stuff elsewhere.

Spaces are Extremely Limited: Make Sure You Get One Before We Have to Close This

As you can imagine, we have to keep space in this group limited as we only have so much time available to answer questions, even though we absolutely love working with our students and ensuring their shorter path to success.

Select Your Value Option
to Secure Your Spot in the Lab

You have a couple of options for joining us as a member. Choose the 3 month option to give yourself a good chunk of time to get immersed in the strategies, get the feedback you need and then head out on your own. Or pay just a little bit more for lifetime access…giving you your best value.

3 Months Access
$147

Lifetime Unlimited
$197

If you're ready to get serious about growing your list and leveraging the power of video for your business, do join us. It's not every day that you can get direct access to  step-by-step guidance at such a great price. Just make sure to get yours before it's too late.

Looking forward to working closely with you,

Alice Seba and Damon Greene
Your Partners in Video Traffic & List Building Success