Category Archives for Direct Expert Access and Case Study Lab

The Art of Persuasion and Conversational Selling

The Art of Persuasion and Conversational Selling

Persuasive and Conversational Selling

Here's a handy course that will walk you through the basics of copywriting and show you how to apply these powerful concepts to all your content and sales materials. Whenever you engage with your audience…whether it's through video, blog posts or sales page, it's your job to persuade them you're worth listening to and learning more from. This course will help you do just that.

The 3 part course includes:

  • Lesson 2: The Art of Persuasion and Conversational Selling (PDF) – There is some nuance needed when it comes to informational content. We’re talking your how-to and other informative videos, your blog posts, reports and other pieces of content where you’re really trying to build a relationship…but be persuasive as well.
  • Swipe File (PDF): This swipe file includes starter fill-in-the-blanks headlines, power words, transitions, calls-to-action, closings, P.S. and FAQ ideas. Keep them handy when you’re writing copy, video scripts or any content that is designed to persuade your audience.

 

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If we find something cool that we think you'll find helpful, we'll post it here. From useful advice, inspiration, tools and even additional products, we're working to keep you informed, motivated and working towards your goals. If you're looking for information on a certain topic, please submit a question here and we'll add more resources.

Lead Magnet Ideas, Titles and Templates to Capture More Leads
Here's a very useful post from Barry Feldman that includes an in-depth tutorial on creating lead magnets. You can also opt-in to get his lead magnet templates to apply what you've learned.
Beginner Video Editing Tutorials (PC and Mac)
If you need to learn the basics of video editing, here are two hand-picked tutorials for you. The first is for Windows Movie Maker and the second is for iMovie on the Mac. Video editing is intimidating until you start to do it and these tutorials will hep you get started.
Improve Your Ad Targeting by Understanding What Facebook Knows about You (It's a LOT)
Facebook collects a lot of data about its users, which is why it's such a powerful advertising platform. This article AdEspresso gives you an in-depth look at exactly what Facebook knows about you.
8 Killer Content Ideas for Your Facebook Live Video
Here's a great article from Bree Brouwer that gives you 8 in-depth ideas for Facebook Live. Each one comes with great suggestions and a real-life example.
Create Expert Content Using PLR + Video (Free Transcribe Method)
Justin Popovic shares some great tips for repurposing private label rights content and turning it into videos and multiple pieces of extra content.
How to Retain More of Every Book You Read
As an online business owner, you no doubt do a lot of reading. But if you could retain more of each book you read? Here are some practical tips from James Clear.
Top 20 Online Video Makers
If you're looking for some handy tools for creating your videos, Filmora has compiled a list of 20 of the best online video makers.
3 Video Optimization Tips for Marketers
If you're looking for ways to get more views for your YouTube videos, here are some useful tips from Social Media Examiner.

(OLD) The Art of Persuasion and Conversational Selling

The Art of Persuasion and Conversational Selling

Here's a handy course that will walk you through the basics of copywriting and show you how to apply these powerful concepts to all your content and sales materials. Whenever you engage with your audience…whether it's through video, blog posts or sales page, it's your job to persuade them you're worth listening to and learning more from. This course will help you do just that.

The 3 part course includes:

  • Lesson 2: The Art of Persuasion and Conversational Selling (PDF) – There is some nuance needed when it comes to informational content. We’re talking your how-to and other informative videos, your blog posts, reports and other pieces of content where you’re really trying to build a relationship…but be persuasive as well.
  • Swipe File (PDF): This swipe file includes starter fill-in-the-blanks headlines, power words, transitions, calls-to-action, closings, P.S. and FAQ ideas. Keep them handy when you’re writing copy, video scripts or any content that is designed to persuade your audience.

 

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Become a case study, so you get the individualized help and motivation you need to get things done and get results. Just enter your info below and one of our team members will help you get started.

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This is your Direct Expert Access &  Insider's Club Headquarters and you'll find more content here as you submit questions and more students volunteer to be case studies.

We'll also be adding more handy training, resources and other tools to make it easier for you to maximize what you learn in our training programs.

We generated 300 lead ads from facebook but the conversion was 0%.

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Check out our growing library of Q&As...but it only grows when you submit questions. You can submit any questions you have about the training, growing your business, marketing strategies, product or content ideas and more. We're always here to help.

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Become a case study, for individualized help and motivation you need to get things done and get results. Whether you're working on a new product launch, want to start a video campaign to grow your list or need help with something else, get help here.

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Get extra guidance in making the most of your marketing and growing your business with our training. Look for courses, interviews, case studies and useful tools we add based on your questions and input. 

More Resources You'll Find Helpful

If we something cool that we think you'll find helpful, we'll post it here. From useful advice, inspiration, tools and even additional products, we're working to keep you informed, motivated and working towards your goals. 


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