No Thanks, Take Me to My Purchase

In this excerpt from Justin Popovic's "How to Use PLR" training, Justin goes over how to implement basic PLR strategies to save time and generate money. The examples he covers are listed below. Watch the video to learn more, so you can implement these strategies yourself. 

Putting These Ideas into Practice 

Justin not only has the great ideas for you to implement your PLR in a variety of ways, he's also got some of the best quality content on personal development. He has actually put together a special offer for my customers, so they can get a bunch of content at one great price and you can see the special offer here. 

He and his partner, Ted Payne, are offering you YOUR CHOICE of 6 bundles that will work best for your business. You pick the ones you want, brand them, edit them and monetize them as you wish. Click here to get the special offer while you still can.

​​If you missed part 1 of this tutorial, you can find it here. It will show you what kinds of journals you can make.

Then move onto part 2 about how to make your journals.

Now let’s talk about how to sell your journals…

When it comes to selling your journals it’s just like selling anything else. Choose your audience, get to know them, create a journal that solves a problem, and then market it to that specific person. Selling easy to create journals for big profit is a lot simpler than you thought because you already likely have a built-in audience.

Ideas: Where to Sell the Journals, You Create

Once you’ve decided how you’ll have your journals created and printed you can take some time to consider where you’ll sell the journals that you create. That’s super easy too. Because you probably already have a good audience for them.

• In Your Facebook Group – If you have a Facebook Group for almost any topic that is a good place to sell your journals. Let’s say you have a Facebook Group that is about email marketing. You could create a journal that helps people to stick to their email marketing goals, have a challenge and offer the journal as a companion offering for the challenge. Hint: You can sell the journal POD or you can sell it in a PDF file and let them print it themselves.

• On Your Website – You can sell any type of product on your website whether it’s digital or physical. You just need to connect the technology if you’re using Print on Demand. Many POD services can do that with plugins and by grabbing the code to put the shopping cart on your site.

• At Live Events – Do you ever go to live events? If they allow you to set up a table you call sell your journals there just like you would any other book. If you host live events, including your journal in the ticket price, is a great way to get people using your journals. Be sure to get them to take selfies with it.

• For Workshops – Do you offer workshops for your clients? If so journals are a perfect companion piece or even an add on sale for the workshop. You can offer everything to add on to the workshop in your check out. You can also offer the journal to the participants of the workshop after they’ve attended to help them keep up the good work.

• To Coaching Clients – If you’re a coach, offering journals designed especially for your clients and their needs is that little extra step that will make a huge difference. Even if you send them to Amazon to buy them rather than directly on your site you’re going to make a lot of sales.

• On Amazon – You can simply list them on Amazon. Using Create Space you can choose to print them on Amazon. Also Burb.com, and Bookbaby.com, and others have an option to sell on Amazon and other sites and even get them printed to sell in bookstores.

• Etsy.com – If you make your journals yourself you can sell them on Etsy.com as well. For this to work you’ll need to get them printed first so you have inventory that you can sell to your customers. On Etsy, you can sell physical and digital products.

The best course of action is to consider selling on every platform that you can. Starting on Amazon is less expensive but using a POD like Ingramcontent.com can give you many other options while also making your journals available on Amazon, other online book retailers, and even enable you to put them on your site.

How to Market Your Journals

Regardless of where you sell your journals, you’ll need to market them. Marketing should cover every aspect of your audience. Market to them where they are using the platforms they like. You can also find new audiences by using advertisements to get their attention.

• Email Marketing – Create emails to send to your list about journaling and how it can help them. Teach them as you’re creating the journal about the importance of journaling and how it helps you. Give them examples that make the idea easier for them to grasp and understand.

• Social Media Marketing – In social groups online, yours and others if it’s not against the rules of the group, let them know about the journal you made. Tell them how it’s different from other journals and make them want it because it’s designed so incredibly well just for them.

• Blogging – On your blog, and as a guest on other blogs with similar audience members, blog about journaling and even the creative process of creating the journal. Blog about how journaling helps you reach goals, make decisions and keep records.

• Events – Whether you have an in-person event or an online event it’s always a good time to let people know about your journal. If you remember that you’re simply offering them something they need because it helps them and the design is good they’re going to want it.

• Online Ads – Facebook Ads are hot right now. They’re not because they work very well. If you get some great pictures of your journal and can explain who the journal is for, and how much it will help them you can run an advertisement on Facebook.

• Magazine Ads – A lot of times we get stuck on trying to market everything online instead of looking at offline possibilities. If you can get published in a magazine your bio box can lead them to your website just as well as a bio box as a guest blogger.

• Book Stores – It can be harder to get your journal into mass market bookstores because of the fact you’re self-published but if you can prove that your journals are selling well, and they’re attractive and different you still have a chance. Try locally owned and operated book stores first.

If you create a pitch for your journal that speaks to your audience you’re going to sell them. People have gone back to buying print books more often than they buy digital books so selling them in physical form is an excellent idea along with a digital form that they can print themselves to give more people an opportunity to buy and use your journal.

Creating and selling journals is simple. Once you create one journal you’re going to become addicted to creating them and want to create more. One way to do that is to think about how you want your customers to use their journal.

If it’s a yearly journal then you could technically create a slightly changed one for the next year. If it’s a 30-day journal for challenges then you could create a slightly changed one every 30 days. This gives you many opportunities to extend your market so that your audience will keep buying from you. You should get started.

What to Do Next: Save Time and Money Creating Your Journals ($20 Off Coupon Code)

​​Make it easy to break into the journal selling market with this package of done-for-you journals with private label rights. You can edit them as much as you like, brand them and sell them as your own.

​If you missed part 1 of this tutorial, you can find it here. It will show you what kinds of journals you can make.

Now let’s talk about how to make your journals…

Since journals are such hot sellers, it’s important to figure out how to create them so that you can get started making money. Creating your journal is the first step toward making big profits. Don’t worry it’s not hard to do. You can get started using the software you already have or you can use software that is easily accessible online.

Software to Use

You don’t have to go out and buy expensive software to create a beautifully designed journal. You can use what you already have on your computer such Word, Pages (MAC), and MS Publisher. But there are also other options out there.

• Canva.com – This online graphic design software has templates that you can use to create your journal. You can import fonts, images, and use web colors to match your branding to make your journal look like yours.

• Adobe InDesign – This is for people who know something about graphic design. If you are a member of Adobe Creative Cloud you may have access to this software already along with many templates that can help you get started fast on your journal design.

• Make My Note Book – This online program lets you design and create your note book according to their standards but using a custom design you can get exactly what you want. They will print it and you can order wholesale if you order enough quantity.

• Journals Software Tool – This software works with software you already have on your computer to help you create journals fast. In fact, they claim you can create a many page journal in only 3 minutes using their software set up in many different sizes. You also get training included.

• Blurb – This is a great place to create amazing journals and get them listed on bookstore sites like Amazon. You can use their free software called BookWrite or you can use InDesign with their plugin. If you have images you’d like to use instead, you can do that too. Of course, you can also upload your PDF using their platform.

To be clear, if you know how to use any of the software mentioned you can totally design your own book. But, know what format you need it in to upload to the printer you’re going to use. If you’re using any print on demand (POD) solutions check them out thoroughly so you can be sure that the way you’re designing them will translate properly and look great when printed.

Tips for Making Your Journal Attractive

Outside of ensuring that the journal you create is perfect for your audience, you need to make it look attractive. The best way to accomplish that is to remember that less is more. You don’t need much on each page to make your journal. In fact, you can technically have the same exact thing on each page of the journal you create.

• Understand Color – The colors you use are important because they’ll give your audience a certain feeling. Learn about the psychology of color which will help you choose the right colors to help you lead your audience in the direction you want them to go for their journal.

• Understand Layout – Know that the size you’re making your journal is correct for your audience and for the POD platform. That way every line shows up looking correct and prints out perfectly. Read the instructions on your choice of POD before even getting started to avoid issues, especially if someone is making your graphics.

• Use the Right Images – Don’t cheap out on the images you choose to put into your print journal. First, ensure that you pay for the legal right to use the image commercially, then make sure you use the sizes and resolution required for printing which should be listed on the POD company you chose.

• Less is More – Don’t get overly concerned about empty pages. It’s a journal. It needs space to write the information down in. Also, don’t feel as if every single page must have a quote on it or art work on it. The important thing is that the cover, design, and purpose of your journal is clear so that your buyer knows how to use it.

Remember to keep it simple, use what you know, and ensure that your design matches your audience’s needs and wants. You’ll be amazed at how well the right journal can sell to your audience and even bring in new audience members.

Getting Your Journal Printed

This is really the easiest part. After you’ve decided on your design or angle then you’re going to want to get it printed. As mentioned before you should choose your POD company first before creating your journal so that you know how to format it correctly. You’ll also need to know the size each page should be, where and if there is a bleed area, and the sizes of images and how to format them correctly for printing. When you know that information before you design the journal everything will work out a lot better.

When it comes to POD you have a lot of choices today. You can go through Create Space & Amazon, Blurb.com, Cafepress.com, Steubenpress.com, Zazzle.com, and many other options. You can order via a wholesale POD company like Ingramcontent.com, Bookbaby.com or a printer like Vista Print even. Whether you let Amazon print it or you print it, you can still let Amazon sell it. Amazon has an option for any seller of almost anything to sell on Amazon as a Pro seller.

There are many ways you can get your journal printed and start selling. It depends on what type of cover you want, the size of the book, and whether you’re willing to give up some features over ease. For example, printing with Create Space gives you fewer options than if you used a company like Bookbaby.com, or if you just printed it wholesale with a company like Ingramcontent.com which also does POD. But, it makes the entire process smooth since it’s already integrated with Amazon which is the best place to sell these types of journals.

It really is as easy as all this. Simply pick a topic, use the software that works best for you, (ensuring that creates the right type of file for your POD choice) and make it look amazing by choosing images and layouts that go well together and make your audience really want to buy that journal.

What to Do Next: Save Time and Money Creating Your Journals ($20 Off Coupon Code)

​​Make it easy to break into the journal selling market with this package of done-for-you journals with private label rights. You can edit them as much as you like, brand them and sell them as your own.

Journals are very useful to anyone who wants to record gratitude, change something about themselves, or learn something new. People in all walks of life and all genders get a lot out of journaling. They learn to be happy, they lose weight, or they get deep insight into something that was troubling them. You can cash in on this by creating and selling your own journals for big profits.

The only thing you need to get started is a new angle or topic that will be in demand from your audience. Remember that while there may be journals out there already, your design isn’t out there yet. Your design might make all the difference for your audience because it will be designed with them in mind and not the mass market. You want to make something that speaks to your audience and gives them a place to dream.

To come up with topics for your journal to sell to others ask yourself the following questions:

Who is Your Audience?

Understanding who your audience is will help you come up with angles for the topic and design of your journal. Perhaps you work with an audience who loves essential oils, you could use that as the basis of your design. Maybe your audience likes to color. You could use that as the basis too and create a coloring book along with matching that with the issues your audience may need a journal for.

What Problems Does Your Audience Have?

Every audience has a problem, and you have the solution. Therefore, starting with their problems, you can come up with journal designs that reflect these issues and speak to the audience in their language about their problems. For example, if your audience has joined your coaching program to help them learn to speak in public the journal can be about that topic, giving quotes, inspiration, and guidance for them to get their talk together. It doesn’t only have to be about writing down whatever you want. It can lead to something.

Which Problems Can Be Solved Through Journaling?

So many problems can be solved with journaling. For example, writer’s block. A good journal with information about curing writer’s block and writing prompts to write directly in the journal could solve their problem. If they’re writing in their journal they don’t have writer’s block because they’re writing. This is what’s amazing about journals. You can create them for literally any topic and any niche.

What Type of Journals Do You Like?

If you happen to be part of your own niche, then you’re set. Look through other journals. Take notes about what you like and don’t like about them. Collect some ideas that you do like so that you can transform them into your own idea that works for your audience. With the right art work, space for writing, and inspiration you’ll be able to create just the right journal for your audience. If you’re not in your own niche try surveying them about journaling to find out what they like.

The great thing about creating journals to sell is that each journal isn’t really that much work. A journal mostly consists of bank space for your customers to write in. The rest is just design, art, and inspiration in the form of quotes, prompts, and images.

What to Do Next: Save Time and Money Creating Your Journals ($20 Off Coupon)

​​Make it easy to break into the journal selling market with this package of done-for-you journals with private label rights. You can edit them as much as you like, brand them and sell them as your own.