Using Printables to Boost Conversions and Sales

Information makes the web go round, that's for certain. But in order to get more opt-ins and sales, your information needs to stand out…and many times, incorporating printables into your content can do the trick. Customers just LOVE to have something in their hand and if it's something that can help them accomplish their goals, it's all the better.

Some of the reasons people love printables:

• They're tangible. People love to be able to have something in their hand…or like the thought of having them in their hands, even if they download them and never end up printing them.
• They're action-oriented. If you give out printables like worksheets or planners, they not only give your customer or subscriber information…but they allow them to take action and work toward their goals.
• They stand out. In a digital world where everyone claims to have the advice to solve a problem with an ebook, report or article, offering printables makes your help stand out.

In general, you can't go wrong if you incorporate printable into your content marketing. Here are a few ideas for printables.

#1: Worksheets and Workbooks

If you offer a report or ebook…or really any type of content, turn that into a worksheet or a workbook. A worksheet can help your readers work through the information by applying it to their own lives.

We offer worksheets in our content packages, wherever possible. Here's an example from our 4x System Subject Matter Expert Training:

The worksheet helps the student apply what they learned in this session to their own lives, so they can start achieving their own big goals. Whenever you move the student from simply learning to actually DOING, you boost the value of the help you provide them. That means, they're more likely to want to learn from you AND they're more likely to pay more for that learning experience.

The above is just a simple worksheet, but you can also create more complex workbooks, with calculations and whatever they need to get organized for solving their problem, reaching their goal, etc. Here's some excerpts from our 4X System Master Workbook that actually does calculations to help students find more time, keep track of their productivity and more.

#2: Planners

Here's another way to get your readers to take action…by providing them a planner. You can use planners for a variety of purposes. If you teach about gratitude, give them a planner that allows them to focus on gratitude daily. Here's an example from our Planner Mega Pack. It's nothing complicated, but it looks nice and helps your student take action.

Or if you help your clients lose weight, give them a planner that helps them focus on their health and progress. Here's another example from our Planner Mega Pack.

The above one is a bit more complex and involved, but still reasonable simple to put together. Just think about what your student wants to accomplish and how you can deliver it.

And here's a sample of our 4X System Daily Planner actually printed out and ready for the customer. You can use a service like CreateSpace or Lulu to print on demand. Then you can ship out your real live printables, use them in a classroom environment or whatever you'd like.

#3: Journals

Similar to a planner, a journal allows your students to chart their progress. And look around any bookstore, they usually have a big section of journals and notebooks because people just love them.

Here's an example of a journal from our Journal Mega Pack. This one is a Dreams Journal, but we also have a Gratitude Journal, Goals Journal and an Affirmations Journal. They include an introduction on how to use the journal and then plenty of space for the student to write on the beautifully designed pages that have inspirational quotes sprinkled throughout. Pretty simple, but impactful, hey?

When brainstorming your printables, simply think about how your customer could solve their problem or achieve their goals faster. Would a worksheet help? Or could they use a journal or planner to stay on track. Including these items are quite likely to boost your opt-in rate on your opt-in offers and result in more sales of your information-based products, so incorporate them wherever you can.

Free Article with Private Label Rights:
3 Productivity Tools to Reach Your Goals Faster

If you're like most busy people, you're always looking for ways to increase your productivity. If you can find a way to:

• Limit distractions in this distraction-filled world
• Stay focused on a single task at a time

…you're well on your way to getting more done, but it's not always easy to get there. Well, thanks to the amazing technology we have available to us today, there are a plenty of tools out there that can help .

Here are 3 of our favorite productivity tools to help you limit distractions and stay focused.

#1: Rescue Time

Let's get the distractions out of the way first because even while technology brings us so many great productivity tools, it also brings us tremendous distractions. RescueTime helps you track your time on your computer and your mobile devices and identifies where you where you're spending (ahem…often wasting) a lot of your time. 

RescueTime will:

• Alert you when you're spending a certain amount of time on an activity
• Allow you to block distracting websites during focus time
• Keep track of what you accomplished throughout the day
• Identify how much time you spend on a variety of activities, including email, meetings, etc. 

You can sign up for a Lite account, which is completely free or their premium service for added features. 

#2: Focus Booster Pomodoro App

The Focus Booster app is based on the Pomodoro Technique, which is a long-standing productivity technique that uses a timer for focused work periods, usually 25 minutes, followed by a break of 3-5 minutes. After you complete 4 work periods, you get a break of 15-30 minutes. The idea is you stay completely focused on the task during the work period. 

There are a lot of apps that can help you execute the Pomodoro Technique, but you can check out Focus Booster. The app is free for up to 20 sessions per month or you can pay a reasonable yearly fee for unlimited sessions and extra features. 

The app keeps a time sheet for you and produces a report that allows you to track your productivity and identify ways to become even more productive. 

#3: Focus @ Will

Now here's something very different, but scientifically proven to increase focus and productivity. And if you love music, this is going to be great news for you. 

Focus@Will uses human neuroscience and music to help you focus, limit distractions, get productive and retain more information. All you do is answer a few questions and the software will determine the right music to put your brain in a flow state that makes you super productive. 

There is a free 2 week trial, so you can see if it works for you. 

Try these tools and let us know what you think. And hey, if you've got a productivity tool you love, can you post it in the comments below? We'd love to gather up your answers and make part 2 for this article with more great productivity tools. 

Inspire Your Child to Choose the Right Path for Their Future…without Being an Overbearing Parent

We all want the best for our children, but often don't realize the limiting ideas we unconsciously pass onto them. Instead, taking a more proactive and conscious approach…without becoming an overbearing or demanding parent…will help our children develop the mindset that empowers them to create the best future possible for them. 

Here's a Question from Our 4X System Subject Matter Expert Training Q&A Session:

How do you get your children involved in their own personal development?

4X System creator, Damon Greene, talked to us about his experience of getting his children involved in their own personal development. His son has published a book and sold products on Amazon, all while attending college full time. His son is exploring his career and entrepreneurial paths because Damon presented with him possibilities and gave him the resources to change his own mindset. 

Some of what Damon does for his children:

• Exposing them to people who have accomplished goals his children may want to achieve
• Gives them resources that have helped him and that can help change their mindset
• Became more conscious of the self-limiting beliefs he passed onto his children and correcting them
• Being proactive and being involved, while still allowing them to make their own decisions

Watch the video above to learn more about how Damon did this. 

As he told us, “You can only teach your children what you know,” but we have to consciously pass those positive lessons on or we may be surprised at how our unconscious messages come across. 

To your great success,

Alice Seba and Damon Greene
Your Partners in Easy Product Creation

6 Questions to Ask Yourself When Finding and Working with an Accountability Partner

If you or your clients struggle with getting more things done and accomplishing important goals in your life, having an accountability partner or group make a world of different, but there are some ins and outs to setting it up right. 

Here's a Question from Our 4X System Subject Matter Expert Training Q&A Session:

How do I find an effectively work with an accountability partner or group?

It's a great question and if you've never formalized the accountability process for yourself, it's much more difficult to stay on track. Watch the video above for 6 questions you should ask yourself or ones you should get your clients to ask themselves when finding an accountability partner or group. 

Here is a list of the 6 questions you need to ask yourself, but watch the video to get the full explanation, examples and implementation strategies:

1. Do You Get Along and Have Something to Offer Each Other?
2. Are You Both Moving Toward Something?
3. Are They (And Are YOU) Reliable?
4. Can You Make it a Habit? (this is key and you'll find strategies  in the video)
5. What's Your Preferred Method for Communicating?
6. How Can You Document the Process So it Helps Everyone?

When you regularly check in with someone and they call you out when you're messing things up, it's much easier to stay focused and on track with your goals. You'll eliminate distractions, stay productive and have a chance to learn from each other's experiences. 

To your great success,

Alice Seba and Damon Greene
Your Partners in Easy Product Creation

Letting Go of Perfection for Bigger Profits from Your Information Products and Training Programs

by Alice Seba
Owner PublishforProsperity and
Done-for-You Content Provider Since 2006

After working with information product and online course creators and hopeful product creators for over 15 years, there is one thing that holds people back from success than any other.

That is the need for perfection. The need to perfectly understand the process before starting. The need to have a perfect product before launching.

But calling it perfection is a lie.

Perfection sounds like a positive thing and people hide behind the words, “I'm a perfectionist.”

But perfection is just an extremely misleading word for procrastination.

The desire for perfection boils down to excuse after excuse for not getting stuff done.

If you want to be successful creating information products, training programs or in any business at all, it's time to let go of the false idea of perfection.

Here are a few ways you can do that…

1. You Don't Need to Know How to Do Everything before You Start

If you've been telling yourself that you'll launch your first product once you figure out A, B, C and D…you're giving yourself the biggest excuse ever to do nothing at all.

Think about all the things you've done in your life without knowing exactly where you're going. Whether it was to learn to drive, cook a meal, get married or even have a child, most of us jump in and learn as we go. We make mistakes and sometimes screw up royally, but all those are lessons for us to improve or get it right the next time.

You do not need to know who your web host will be, how you'll create your site, what autoresponder you'll use or what platform you'll sell your product with…and know each step of all those things before you begin. You'll do them and learn them as you go.

So many people I speak to want a precise blueprint and want every step outlined…but there really is no such blueprint because there are many variables that decide how you'll execute your plan. It could be your budget, personal preferences, your target market or just about anything else.

If you're looking for a cookie cutter approach to what you should do…you'll get cookie cutter results. But if you can learn what's best for your business as you go and adapt as you make be discoveries, you'll have much more success.

Which brings me to the next point…

2. Be Willing to Adjust Your Plan

Just like you might change the steps you follow or the software you use to launch your product, you need to be flexible with the product itself.

When we start, we have these grand ideas of our perfect product. But then we get down to work, we realize that it's going to take forever to get where we hoped.

That's the point where the deadline you set for yourself is more important than perfection. For accountability, tell your subscribers your product will launch on a certain day and make sure you deliver. That might mean changing your expectations of what the product will look like, but it's better than waiting until NEVER to launch. 🙁 

Because here's the thing…

3. Don't Assume You Know What “Perfection” Means to Others

We all have this idea of what our ideal product should like, so we get married to the idea and it's hard to let go…but realize that you have no idea of what perfection looks like to your customers.

And the only way for you to really discover that is by getting content out to them and letting them tell you what else they need…and then providing it to them.

Why spend months or even years creating something, only to discover you were missing what your customers really needed?

Just let go. Let your customers surprise you and tell you what they need.

And yes, you could survey your followers before you release your product…but then you're getting the feedback of people who simply say they're interested. You want feedback from people who have already committed and paid you, so you know how to serve your actual customers better.

And speaking of others, this product creation game doesn't need to be…and shouldn't be…a solitary activity…

4. Let Others Help You

I was overwhelmed by things just like you. All the tasks I had to complete and learn how to do. All the content I had to create. And I had to do it all because it had to be perfect.

But that thinking was wrong for a couple of reasons:

– There are far more talented and knowledgeable people than I am…so it's silly for me to try to retain full control of each part of the process.

– I only have so much time in the day. If I'm trying to do everything, things are going to slip through the cracks. And from my experience with creating products, people get most bogged down in the creation process and they skimp on the selling and marketing part…and really cheat themselves in creating a best selling product.

The moment I started to let go and to accept help, the faster my success came. I hired writers and used private label rights content. I hired people to do my graphics and so on.

Then I was able to focus on selling my product and making it a financial success. Because after all, we create products because we want to help people…but if we can't sell them, how are we going to get them out to those people?

Free Downloadable S.M.A.R.T. Goals
Worksheet with Private Label Rights:
Stop Talking about Your Goals Like They're Dreams…Get ‘Em Done Instead

The other day, we shared our free Time Calculator that helps you discover just how much time you have to pursue new goals and achieve those things you've been putting off forever. Well, now that you know you DO have the time to work on the things that matter to you, let's get to working on getting to those goals.

You've probably heard of S.M.A.R.T goals before…and that's because it's a formula that works. Here's an overview:

SPECIFIC – Your goal needs to be spelled out very precisely and you also need to have a reason WHY behind your goal…some benefit or emotional attachment that will keep you focused. For example, a goal might be to earn $12,500 per month and onboard 5 new quality clients monthly in the next 90 days.

Using language that leaves no doubt as to what the goal is, why you want to achieve the goal, and how you will get there is very important. If you are not able to be detailed in your description of the goal, it will be hard to meet it. Take the time to do this part right.

MEASURABLE –  If your goal cannot be quantified, then it’s not a full goal and you won’t know how when you have succeeded. An example of a measurable goal would be “I want to deposit to our bank account an additional 100 dollars per week. I’ll accomplish this by writing five 500-word articles each week for a life coach.”

This is where journaling comes into play. It’s a report card and a method to measure what you want to accomplish and what you actually accomplished. And our 4X System Level-Up journal actually walks you through that and helps you achieve your goals 4 times faster. 

ACTIONABLE / ACHIEVABLE – There are different things that “A” can stand for, but it’s usually actionable or achievable. In order to achieve anything, you must take action. So, make your goal actionable, where you do something each day that will eventually result in an accomplished goal.

Goals should also be achievable or you will quickly get frustrated. Be accurate about the time it takes to reach a goal, and what actions it takes to get there. Also, know who will be responsible for doing it.

REALISTIC / RELEVANT – “R” can stand for realistic or relevant, and both are important. If you want your goal to succeed, it should most certainly be realistic or you will fail. If you’re currently making $500 a week and your goal is to increase that to $12,500 in 90 days, that’s not realistic. However, you may be able to increase it by $300. Once you achieve that goal and are earning $800 a week, you can set a new goal to increase your income by another $500 a week or something similar.

Your goal should also be relevant to your life’s vision and match your values. There’s no point in making or achieving goals that have no relevance to your long-term life goals. You could instead use that time to reach goals that get you one step closer to actually reaching your life goals. So always ask yourself, if the goal is relevant to your life goals.

TIME BOUND / TIMELY / TRACKABLE – Various authors refer to the “T” in the S.M.A.R.T. acronym as time-bound, timely or trackable. All of these t’s are important parts of the goal creating and setting process. If you don’t set a time limit and you can’t track what is happening, your goal will be hard to quantified or show as achieved.

To help you and your audience work through and create S.M.A.R.T. goals, download the quick guide and worksheet below. Of course, planning your goals is just the beginning to achieving them. From here, you'll need to implement your plans and come up with an approach that allows you to get their faster and stay motivated, which is what we do in the complete 4X System: Achieve Goals You Never Thought Possible 4X Faster training.

Free Time Calculator with Private Label Rights:
Get More Productive By Finding More Time Than You Thought You Had

If you're like most people, you've probably convinced yourself that you don't have enough time. Whether it's time to work on your business, set new fitness goals, start a new business or just about anything…we often give up before we even start because we believe it's just not possible to fit in our busy lives. 

Well, the interesting thing is, if you sit down and do the calculations, you'd be surprised at just how much time you really do have. 

To make it easier to figure out, download our free Time Calculator. It's a simple, but highly effective, spreadsheet that will reveal the time you actually have to work on things you've been putting off. And it will help you identify the time blocks you can use to your benefit each day.  

Quick Instructions:

1. Simply open the spreadsheet and you'll see all the days of the week across the top and then 60 minute time blocks on the side. These time blocks should start from the time you wake up to the time you go to bed, so you may need to make adjustments. You can also switch to 30 minute increments to be more precise, if you prefer.

2. In each time block, mark all the times you are busy. For example, include time at your job, exercise, family time, church, meal preparation and eating commuting, etc. 

3. Then for open blocks, write in “1” for each hour block that you have free. If you switch to 30 minute blocks, enter “0.5”.

4. Once you've completed these steps, you'll see how much free time you have each day AND the total free time you have each week. 

Of course, this calculation is just the first step in getting more done with your time and reaching those big goals you never though you had time for. From here, you'll need to connect that time to the goals you want to achieve, which is what we do in the complete 4X System: Achieve Goals You Never Thought Possible 4X Faster training.

If you’re planning to launch your own online training program, it’s important to plan out your content, so that you have the best student experience possible. The more you can add interactivity and practical applications, the more you’ll be able to charge for your training and the more likely your satisfied students are to recommend you to others.

To help you out, we've created a checklist focuses on providing the high-level experience for your students, so in turn, can sell your offer at a high ticket price.

by Alice Seba
Owner PublishforProsperity and
Done-for-You Content Provider Since 2006

The opportunity to sell information and turn it into a living online is immense (Global Industry Analysts projects it to be a $241 billion industry by 2022). All we have to do is look at marketplaces like Kindle, ClickBank, Udemy and others like it to see online teaching is a booming business.

Now when you think of those platforms, we see many different price points. On Kindle, you can get information for as little as 99 cents or even for free. And of course, marketplaces like ClickBank and Udemy offer products at a wide variety of price points.

And the reason is simple. All price points work, but there is something to be said about high ticket programs. I've been selling products at a wide variety of price points and I always come back to high ticket items because they boost my business greatly.

If you're thinking of getting into high ticket online courses, here are 4 lessons I've learned that I think you'll find helpful too.

A mailing list is one of your businesses most valuable assets…if not THE most valuable. But it's not simply a matter of getting subscribers and then emailing them. You need a strategy.

We've got some time-tested and true strategies for you below. It's all a matter of getting to know your subscribers and getting them to trust you enough to follow your suggestions. 

And if you still need to build your subscriber list…or just want more subscribers who can't wait to buy your stuff, join us for the training here.