Category Archives for Resources

The World Needs Compassion More Than Ever

On compassion.

It's the topic of report + planner pack (special offer ends today), but I personally chose the topic because I think it's so IMPORTANT and what we all really need so much right now.

And it kind of breaks my heart because if we all decided to be more compassionate, a lot of our problems would disappear.

The world NEEDS compassion more than ever.

On a grand scale, politics are tearing people apart and the only people that win are those in power. And it's not just in the US with the election looming. Politics has infiltrated so much and it's sometimes hard to see that most people really just want the same things as us, even if they see a different route to get there.

And in our daily lives, interpersonal relationships are under a lot of strain. We're all going through things right now and it's causing a lot of friction and people feeling they're being neglected or abandoned…when all we should be doing right now is coming together in understanding.

And it doesn't matter what aspect of life you or your clients are dealing with…compassion will help them get more of what they want. And at the same time, it also helps those around them get more of what they want.

It's a win-win…every single time.

That IS the beauty of compassion.

Compassion in business allows people to understand their own customers and clients better, so they can create better products and serve them better.

When the workplace is out of sync, everything falls apart and we get out of sync because we don't take the time to understand one another.

Families are dealing with a lot right now. Job loss, health concerns, school stress…not to mention the feeling of being cooped at home and sometimes perhaps being in too close quarters too often.

And we also need to be more compassionate with the most important person of all…ourselves. We’re our harshest critics and we let that critic take over, it makes it hard to find that happiness and success we desire.

If we can just slow down, be more patient with one another and ourselves, taking time to understand different perspectives, there is automatically more room for love, happiness and contentment.

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The Perks Of Making Online Business Friends

The perks of making online business friends!

My first key lime pie with Tracy Patton Roberts, Shannon Smith and Trish Lindemood in Port Canaveral, Florida in 2016.

We were at a business conference in Orlando, but Shannon was kind enough to take us some distance to the beach because up to this point, I'd never seen or touched the Atlantic Ocean. So another first for me.

It was a great day, the company was great and the food was delicious.

I know a lot of people say that having an online business is isolating and sometimes lonely, but I've never felt this. Even though I miss traveling like this right now (like a LOT), there are still plenty of ways to connect with like minded business owners.

One of the smartest things I've done not only for my own sanity, but for my business is to MAKE FRIENDS.

Online business friends are always good company and it's nice to talk to people who GET you.

They're great sounding boards, give great advice and are fun to brainstorm with.

They're also great partners. Whether you promote each other's products, do interviews or webinars together or launch a whole business/project together.

Make those friendships now because they'll keep giving back to you long into the future. And even though I miss you guys, I'm so glad we can still keep in touch and help each other out.

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The Value of Knowing Your Audience

The Value of Knowing Your Audience

Now you guys can add to this or correct me, but I think some of the reasons my customers come back for more are:

* Quality products that are demonstrated in a very clear way, so customers know exactly what they're getting.

* A fun and friendly communication style that self-promotes like crazy, but authentically…so my customers appreciate my recommendations.

* An inside look into my life and business with a willingness to provide practical advice to succeed to help my customers succeed in life, in business and with my products.

You also need to figure out what sets you apart from your own competition. In part, it might be the way you create your products. But in most cases, it's more the image you portray and how you communicate with your audience that draws them to you.

What do you do differently than your competitors?

What image do you portray?

How do you communicate with your customers?

P.S. On further thought, I do think the crow hung around as long as he did was because I did have a conversation with him. Ha, I mean there was a living creature hanging out with me, it would have been rude to completely ignore him. SEE…communication is key!

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Develop Leadership Skills For Profit

From a Monday past, but just as relevant today. Always remember the deeper reason why. It will keep you on the right track.

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How to Grow Your Mailing List with Coloring Pages

This is a cross-post from EKitHub (join us there if you love creating quick and easy products), but I know you guys love printables AND growing your list...so here you go.

* Give away a few sheets or a mini printable coloring book as an opt-in offer.

* Add new posts/pages to your website, optimized for targeted keywords. More optimized website pages means more traffic. Let them download a sheet or two for free, but have them opt-in for more.

* Post a coloring page to social media, so they can download it. Tell them where they can get more free…and have them opt-in for the extras.

* Create a free “membership site” where they get new coloring pages each month or a coloring page a day. Of course, include special offers, courses and products they can purchase as members too.

* Do a pay for shipping only offer on your coloring books. They get a free coloring book…you get a new subscriber on your list. Of course, include an upsell to add more products to their cart and if possible, when the book is shipped to them, include more promotional materials.

* Make a time-lapse video of your coloring page(s) being coloured or even created…tell them where they can get the coloring page for free.

* Add some coloring pages to your existing opt-in offers for added interest. For example, if you have a holiday entertaining report, add some coloring pages that your subscribers can give to occupy their kids while they prepare for their special event.

* Befriend others in a similar niche…see if they want to share your awesome free coloring pages. Whether they have an official business or just have a great following of likeminded people, there are mutually beneficial opportunities here.

* Have a coloring contest or a coloring page design contest. Showcase your audience’s creativity and you’ll have a loyal following for life.

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On Creating Legacy – Some Thoughts

On Creating Legacy – Some Thoughts

Creating a legacy.

I grow my business, not only to support my family in the present moment and in the future but more importantly, to show them the possibilities of living life on your own terms.

This is my daughter and me, in Paris, in 2019. Despite all the amazing memories, this is probably my favorite photo from the trip.

She's 12 now and is currently studying at home, rather than going to school. She doesn't want to go to school because she just doesn't want to go to school (typical, I'm sure), but I remind her, she's at home because I feel her safety is more important right now and I just simply don't think that formal school is that important over everything else.

And it's been a challenge, but one I'm taking seriously because if there's one thing I want to teach my children is that you have obligations in life, but there is no reason you can't fulfill them on your own terms and create the life you want in the process.

Some of the things we've been talking about…

Managing your time. If you have something you want to do on a Monday, but you're supposed to be working, you have the freedom to get that work done the day before, so you can do what you want.

Creating your own process where it makes sense and still makes sure you fulfill your obligation. I always loved reading, but when it's reading out of obligation, I learned to skim to find the answers and dig deeper when I needed more detailed answers.

Learning and developing the skills you want. Our teachers and our employers want specific things from us…and we definitely benefit from learning to please others as required. But the biggest benefits come from learning to please yourself and explore new ideas, knowledge and skills, so you can become exactly what you want to be.

Jump through hoops where you have to. Create your own hoops the rest of the time.

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To your great success,

Alice Seba
Your Partner in Easy Product Creation

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It’s The Little Things That Count

It's The Little Things That Count

Pay attention to the little things when you work toward your goals. Whether you want to grow your business, lose weight or accomplish just about anything.

All these goals we have in life require we develop good habits, but of course, we aren't robots. Sometimes we sway away from what we're doing, but this is where your power of observation comes in and allows you to course correct.

Enjoy and build on the tiny victories.

When traffic starts rolling in and the sales come, make sure you're tracking things - so you can see what's working and where you can do more of that. If you're trying to lose weight, notice and appreciate the tiny changes in your body...no matter how small. Keep working to create those tiny changes because over time, they're HUGE changes.

And the reverse is true.

When you see sales slow down...if you're tracking things, it's easy to see where you need to step up your efforts or try new things. Or when you see those tiny changes in your body go in reverse, that is when you have to nip it in the bud and get back to good habits.

The longer you wait, the harder it will be and you'll wonder how you got back where you are...but the reason is because you simply didn't care to pay attention.

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